What If There Is No Subconscious?

Category: Language
What If There Is No Subconscious?


[suhb-kon-shuh s]


1. existing or operating in the mind beneath or beyond consciousness.

2. imperfectly or not wholly conscious.


3. the totality of mental processes of which the individual is not aware; unreportable mental activities.

As defined by dictionary.com, this is what our people have called the "subconscious."

Experts tell us how to retrain our subconscious 

Experts tell us how we are driven a majority of the time by our subconscious. 

Experts tell us that our subconscious is a powerful driving motivator in life. 

This subconscious we hear so much about is a word that humans created.

At its creation, everyone nodded in agreement to this mysterious part of who we are. 

And ever since then, we have – like zombies – told stories and truths about our subconscious. 

sub – conscious. Below our conscious thought. 

What if there is no such thing as your subconscious? 

What if you stopped giving power to this idea that could be the core driver in your life? 

What if the essence of the subconscious is habit. 

We hear sounds. 

We respond. 

Our habitual response is the response we've always had.

Subconscious, then, can become non-existent... and you can choose.

You can choose how to create a moment.

You can choose how to define what is true.

You can choose how to architect the world you see. 

Either you make a part of who you are conscious or you don't.

You can give this idea of the subconscious language and meaning and power.

Or can you choose to create what is otherwise uncreated.

By Matthew Gallizzi. Consultant. Thinking Partner. Strategic Advisor. He believes our language creates our world. He equips business leaders as they live into their future vision.

Get our weekly articles and The Life & Business Visioning Guide.